ISLAMABAD, (MILLAT/APP): Online buying and selling has
recently become a great way to expand their business in Pakistan
as e-commerce industry is booming throughout the region.
According to a report aired by a 24 news channel, the
internet has significantly changed the way of the retail business
as booming in the other parts of the globe; now it’s doing the
same in economies like Pakistan.
There are currently many E-Commerce sites which is
specially introduces by Benazir Income Support Programme (BISP)
for the economically empowered to the women in rural areas of the
country.
Besides in the mega cities of the country online shopping
sites offering a forum for sellers to sell their products online
and have a chance to make additional sales by making use of this
additional marketing channel, Said a British based retail expert
said.
According to retail experts, Mrs Oksana Willium has said
that the Pakistani buyer today is enjoying numerous `E-Commerce’
activities owing to proliferation of smartphones and availability
of easy Internet connectivity.
With the advancement in our IT industry, this boom in
online shopping was predictable. It is quite simple that if you
have Internet access then you can do online shopping with maximum
comfort.
Lower prices rates and different deal packages are the main
triggers for shopping online. Most of the people in our country
are attracted by these factors.
Online shopping could be done from anywhere and anytime, it
makes a buyer’s life simpler and time saving because they do not
have to get to ready just to roam around the market or sit through
traffic jams.
It only required an Internet access, and anyone can click
and purchase their choises product.
A Young student Asma Yasmeen said online shopping in
Pakistan is a new concept but with the passage of time it is
growing.
She further said as the education level is also increasing,
people are getting familiar with online shopping.
Media really plays an important role in educating people
especially girls regarding latest fashion trends, she added.